As you know, video is such a powerful training and recruiting tool, if done right. Get the creative and technical experience to help you make great videos that inspire and inform.
TREIC (NON-PROFIT)
For TRIEC, a non-profit organization promoting the virtues and integration of Skilled Immigrant professionals, the goal was to instruct, but also to help us relate. We needed to bridge the gap between employers and their culturally different employees. We identified that the key to the challenge was drama. Realistic performances and situations needed to be created in order to bridge this gap.
The result? Here's what Navpreet Singh (Manager, Training and Workshop Development) had to say: “Director David Lees provided valuable direction and helped us translate our ideas into videos that are used for training purposes. TRIEC received positive feedback on the usefulness of the videos and was pleased with the creativity, professionalism and expertise on the part of the Keywest Video staff.” -- Navpreet Singh (Manager, Training and Workshop Development, Employer Initiatives)
BELL CANADA (LARGE CORPORATION)
The challenge for Bell Canada was to train sales representatives across Canada. The product was Blackberry’s new Smartphone called Storm. Keywest worked closely with Stephen McDermott (Manager, Channel Training Design) to develop an engaging script that achieved Bell’s training objective. The next step was to use our relationship with Toronto’s largest casting studios, Casting Central, and ACTRA, the actor’s guild, to get the finest talent to deliver Bell’s message. Our shoot was held at our downtown studios and was monitored closely by Stephen. Then we added a rocking opening in our high definition edit suite.
The result? Well here’s what Stephen had to say: “I just wanted to send a congratulations to you and your team. The video was shown to the Senior Vice-President and President of Bell Mobility, and they both love it! I have told everyone how pleasant, professional and easy it was to work with Keywest.”
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6 STAGES OF VIDEO PRODUCTION
Great videos are planned start to finish in 6 Key Stages. At Keywest, we deliver complete expertise for your video production needs. Make compelling videos that people love to watch.
TRAINING VIDEOS
You know that training is as much about instructing as it is about inspiring. From corporate leaders like Bell Canada to non-profits like TRIEC, Keywest Video creates dynamic training videos that people watch and absorb.
CREATIVE IDEAS
Creative and innovative ideas make videos watchable, nay enjoyable! Don't let dry videos kill your message. Use our creative minds to build ideas that fit your message and stick.
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The 6 Key Stages of Video
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