Podcasts have become a huge past time for many over the last couple of years. They are a primarily audio-based way of absorbing content, even though creators have also used video interviews and repurposed them to the audio format. Starting one doesn’t have to be as daunting as it looks. In fact, a lot of podcasts start with a straightforward setup. We’re going to guide you through the process of getting your own Podcast off the ground.
Getting Started
Before we even look into the technical gear required to put together a podcast, it’s important to think of its purpose. What are you looking to accomplish with this podcast? What will you talk about? Are you going to speak about ongoing trends in your industry? Interview those who inspire you? The possibilities are endless, so figure out what you want to talk about. How is the podcast going to be formatted? How many speakers will you have? How many guests will you have? These are all questions to ask yourself. When getting started.
Brand it!
Now it’s time for the fun and creative part. You have the concept and the format. Give it a name! Design some cover art as this is going to represent your podcast on various platforms. If you need some ideas, there are plenty of templates on the internet, and you can also follow some design principles to start from scratch!
How to Record
Your brand and concept are locked in. It’s now time to get the equipment needed to get your podcast off the ground. Truly you don’t need to invest in too much but having a good mic is essential. There are many different options on the market, but the Blue Microphones Yeti model is a favourite amongst the podcasting community. If you’re looking to upgrade your existing podcast, there are tons of options available to you on the market as well! Truly a microphone, decent editing software, and a computer are all you need.
Hosting and Distributing
Once you’ve recorded your first episode, it’s time to bring the podcast to a hosting platform. These platforms will take the pressure that comes with streaming and offer various payment plans for different kinds of storage. Once on that platform, you can get your content on Apple, Spotify, Stitcher, Youtube, and all the other amazing places you can listen to podcasts.
A podcast is a great way to promote your business, be a leader in your industry, and drop some knowledge on your customers! What are some of your favourite podcasts?
