Sale of Oculus VR’s Virtual Reality Hardware to Facebook: A Sell-out or The Right Move? You might remember hearing back in March that Facebook purchased a virtual reality company called Oculus VR for 2 billion dollars. This is interesting because Oculus VR was supported via crowdfunding, and has yet to release a single consumer product. […]
Virtual Reality Hardware Read More »
Families used to gather around the TV at 8pm to watch their favourite prime time shows. It was a mark of honor for a program to be placed in that prime time slot. They had the largest audience, and with that came the most valuable advertising space. VOD (video on demand) in all its various
VOD Revolution is Here Read More »
3D films have been around for decades. However, over the past few years their popularity has re-surged, as well as the creation of 3D TVs. But is this technology sustainable, or just another passing fad? The short answer is yes, it is here to stay. You may have noticed that there is always at least
3D: Is It Here To Stay? Read More »
You might have noticed that most television producers are now offering TV’s that are 4k Ultra HD ready. 4k is essentially four times the resolution of Blu-Ray discs which are 1080p HD. This digital resolution has been in use in the film industry for years, but 4k is now slowly making its way into the
4k Ultra HD in Corporate Video Production Read More »
This week’s video blog discusses the benefits of professional production quality. https://www.youtube.com/watch?v=2VWHU_wXVek Technology has changed the landscape of video production. We are now at a point where it’s easy for a company to make their own corporate videos for social media use. Most portable devices such as an iPhone, have HD video cameras, and sites
Keywest Vlog: Professional Production Read More »
The length of your video plays a much larger part in your #CorporateVideoProduction than you just might think. Lengthy videos may be packed full of useful information and resources, but are the viewers even getting to it? Audiences have shorter and shorter attention spans, resulting in a decline in viewership of lengthy videos. As a
Video Length: What’s Best? Read More »
Every production is different, but on average, our crew consists of a Director of Photography, a Producer, and when warranted, a Grip or Production Assistant. Keywest is corporate video production company located in downtown Toronto. Some of our clients request a small #crew on video shoots in order to not only cut costs, but also
Keywest Crew on Set Read More »
Scripts, Storyboards & Shot-Lists: Essential Tools on the Yellow Brick Road to a Successful Production The pre-production stage of any project is the most integral step in creating a well polished video. It is the catalyst which propels the rest of the production, and truly informs each step afterwards. There are a variety of tasks
Scripts, Storyboards & Shot-Lists, Oh My! Read More »
This week’s video blog discusses making use of your location to provide context for your audience. http://youtu.be/SeZvaQrzkKQ Setting is an incredibly important element within your corporate video production. As of late, a great deal of corporate interviews and testimonials tend to be shot in front of a solid white background. This type of setting can
Keywest Vlog: Making Use of Your Location Read More »
As a corporate video production company, we receive a variety of RFPs, RFQs, and RFIs on a regular basis. It is important to recognize the differences between these three requests, and which best suits the needs of your company/organization. What are the differences between RFPs, RFQs, and RFIs? RFP: Request for Proposal RFPs are beneficial
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