Thinking of shooting abroad? Don’t forget to be cautious when stepping into uncharted territory. Whenever anyone travels abroad, it’s always to be mindful of where you’re going and how you can make your trip as smooth as possible. When it comes to shooting corporate videography/photography abroad, the perimeters become even more strict. Shooting abroad means […]
Things To Remember When Shooting Your Corporate Video Abroad Read More »
Ever wondered why some of your favourite brands have managed to stay so memorable over the years? Here we took a look at the role corporate video plays in creating strong content. We all have that one memorable TV commercial that’s stayed with us over the years. Whether it’s Kellogg’s Cornflakes or Honey Nut Cheerios,
What Role Does Corporate Video Play in Making A Brand Memorable? Read More »
Ever considered marketing your brand through TV broadcast commercials? Of course, you have. You’re surrounded by commercials every day. Whether it’s listening to them in your car on the radio, in between podcasts, on TV, or even on YouTube, at some point you’ve been advertised to whether you like it or not. But what makes
How Brands Can Benefit From Corporate Video Broadcast Commercials Read More »
Contrary to popular opinion, corporate video and industry specific video are not the same. While corporate video is an umbrella term for literally all sorts of video pertaining to a corporation, company, brand, or professional entity, an industry-specific video is used particularly for a certain area of the public or private sector. We’ve shot a wide range
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If you’ve reached the point the point where you’re ready to take your brand to the next level, you’ll probably need an advisory video. Advisory videos exist to, well, advise people. Its viewers are usually employees of a company, conglomerate, or corporation that are seeking the expertise of an advisor in a specific public (or private)
Thinking of Making An Advisory Video? Try These Video Techniques Read More »
You’d be surprised at the number of production companies that don’t have an actual studio. And if not having a studio wasn’t enough, some production companies would even go so far as to not attain office space for their “employees”. When considering what production company to go with, it’s important to do a bit of
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Sometimes, the head of a corporation needs to address his or her employees. And sometimes, that address must be televised. Okay, well maybe not televised, but it does make it a lot easier to create a visual image or series of moving stills (aka a corporate video) to relay a message to the masses. Major corporations
Why You Might Need A Corporate Video For A Company-Wide Address Read More »
Ever seen a powerful recruitment video? HR representatives are now turning to corporate videos to attract more potential employees. Contrary to popular belief, finding the right candidate is actually hard work. It takes a lot of time and effort to sift through all applications, resumes, and cover letters that come in once a job gets posted.
Do You Need A Human Resources and Recruitment Corporate Video? Read More »
As we embrace social media more and more, it’s no wonder we’ve turned to solidifying a digital presence. Instagram is no exception. The past few years have shown us that public social media platforms such as Instagram, Facebook, Twitter, and even Snapchat are so much more than avenues for social acceptance. If taken seriously (and
Why Instagram Is Such A Big Deal For Corporate Video Production Read More »
When it comes to conceptualizing corporate video, one leading question is how creative the final product should be. How far are companies willing to go in order to reach target audiences? And on the service end, how much creative freedom are they willing to give to corporate video production companies such as ourselves? Over the years,
How Creative Should Your Corporate Video Concept Be? Read More »
