Happy National Star Wars Day! We’re big fans of the franchise around here— see evidence below. One thing Key West Video and Star Wars has in common is a love of green screen. Lucasfilm uses the technology to create other-worldly scenery, while we use it to create top-notch corporate videos. How Does Green Screen Work? …
You’ve probably heard the term Influencer in relation to social media marketing, but do you know what it means? In short, an influencer is someone with a social media presence who can promote your business or product in a believable way. Most importantly, they have a group of followers. Modern-Day Endorsement The preceding description may sound …
Key West Video worked with the Regional Municipality of York last year to create a series of Quit Smoking PSAs. The region wanted to alert people to the resources available for those interested in giving up tobacco. Through the use of personal stories, we were able to connect with the target market. In less than …
Corporate logos are the face of a company. It’s your business identity, stripped down to an icon or image. So what makes something so simple, so great? What Makes Corporate Logos Work? Simplicity. When it comes to corporate logos, people need to make the connection between seeing and understanding quickly. Think of the I♥NY logo, …
Headshots are just for actors, right? Wrong! All sorts of people use headshots. From real estate agents to models to business professionals, a great headshot can make a great impression. Why Get Professional Headshots? I guess you could use that picture taken on your last birthday. After all, it was flattering and in focus—what more …
A Year of Giving Back We make a living by what we get, but we make a life by what we give. …
Stratus360 has partnered with Key West Video for two corporate videos. As a company specializing in CRM strategy, Stratus360 works with a variety of clients. To communicate their effective approach, Key West Video used a client testimonial to showcase a successful implementation. Stratus360 Client – CF Toronto Eaton Centre Stratus360 worked with employees at Cadillac Fairview (CF) …
It’s Monday, but you long for it to be Friday. The week has barely started and you’re already wishing it away. Work fatigue isn’t just about staying up late watching YouTube videos. Job boredom can mean your brain isn’t challenged. Take heart—there are ways to combat that feeling and get reenergized. Mix Things Up Job …
You’re in the market for a new job. You spend time looking at job boards and resources like LinkedIn, but what makes a potential employer stand out? As an employer, what recruiting efforts are worth the effort? Invest in the adage show, don’t tell with a video job description. What is a Video Job Description (V.J.D.)? The …
So you just finished a great conference. People are heading out the door, full of excitement and ideas. Why not take this opportunity to both learn from the event and promote your business? Just like conducting exit interviews at work can provide useful feedback, conference interviews can result in some great footage with wide-ranging applications. Place …
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